the PLANNER EDIT.

An exclusive insight into Rooted in Rosemary, where effortless abundance meets refined creativity.

Welcome to the PLANNER EDIT.

An exclusive space curated for planners who value considered, design-led florals. Here, you’ll gain an insider perspective on Rooted in Rosemary’s style, approach, and bespoke process, crafted to help you bring your clients’ visions to life with ease, creativity, and quiet impact.

At Rooted in Rosemary, we understand that as a planner, you hold the vision for your clients’ celebrations. My role is to translate that vision into florals that feel effortlessly abundant, thoughtfully refined, and perfectly in tune with the story of the day. It’s the small details - the touches that might go unnoticed at first glance - that elevate a design from beautiful to truly unforgettable.

Curious to explore more about working with us? See below…

IT ALL STARTS WITH AN IDEA.

our SERVICES.

Weddings· Events · Styling · Set Design Installations · Feature Pieces · Branding Private Commissions · Floral Experiences Workshops Moodboards & Palettes · Floral Illustrations Consultation & Concepts · Event Support · Timeline Guidance

We bring an editorial, design-led approach to every collaboration, creating florals that allow planners to deliver experiences that are thoughtful, elevated, and memorable.

FROM CONCEPT

TO CREATION.

Ideas often begin to take shape during our initial conversation, a moment where vision and intention meet. From there, we work closely with planners and clients to translate those insights into a design that feels considered, effortless, and in tune with the story of the day. Colours, forms, and textures are explored and balanced, and concepts are revealed in a bespoke, carefully curated Lookbook, often accompanied by delicate hand-drawn illustrations that bring key moments and focal details to life - a personal guide to the design journey, crafted for those who appreciate the art of florals.

Each element is refined as the design evolves, every choice intentional, every detail purposeful. By the time the florals are realised, they feel abundant yet restrained, spontaneous yet composed - quietly distinctive, and entirely in harmony with the narrative of the celebration.

View real weddings below…

CURATED FOR

CREATIVES.

Step inside and discover how we bring considered, design-led florals to life. Curated for planners, this section offers a behind-the-scenes look at our creative process — from seasonal palettes and bespoke Lookbook examples to detailed floral imagery that highlights texture, form, and composition. Explore how ideas evolve, spark your imagination, and see how we transform inspiration into florals that feel effortless, abundant, and thoughtfully considered.

SEE MORE
Thank you SO MUCH for working on this - you must’ve spent hours!! Your design proposals are so elevated - miles beyond what I normally see...
— KARIN TINDALL - PLANNER

HELLO from ROOTED.

There’s a joy in seeing an idea bloom into something tangible - how a single detail can transform a space. Working with planners, I bring an editorial sensibility to every celebration, where florals feel considered, abundant, and effortless.

I’m inspired by textures, colour, and form, and how subtle details can tell a story without words. My approach is intuitive and collaborative - guiding planners to realise their vision while leaving space for spontaneity and moments that feel alive.

The most memorable designs come from thoughtful nuance, balance, and joy in the work itself - the quiet touches that elevate a celebration from beautiful to unforgettable.

I can’t wait to work with you,
Ash x

LET’S

 TALK.

Every collaboration begins with a conversation. I’d love to hear about your next project.

GET IN TOUCH