FROM CONCEPT

TO CREATION

A working library for planners who value cohesion as much as creativity - exploring how florals interact with space, material, and atmosphere.

CURATE

Understanding the client, the setting, and the wider vision. Every project begins with conversation, atmosphere, and intent. Gathering references, materials, and ideas that shape the overall direction of the design.

DETAILS

It starts with a spark of inspiration. With every choice designed with creativity and guided by intention, and florals, materials, and space fall into refined dialogue, shaping a story that feels considered, effortless, and alive.

DESIGN

Developing the creative direction through colour, composition, and form.
Florals are designed in response to the space and styling, considering scale, movement, and how each element interacts within the wider setting.

REFINE

Refining the details that bring balance and cohesion to the design.
Layouts, proportions, and materials are thoughtfully reviewed and adjusted, ensuring the overall design feels effortless &. harmoniously beautiful.

IT’S ALL IN THE

SOURCE

Selecting seasonal blooms and materials with intention and care.
Each ingredient is chosen for its texture, tone, longevity, and ability to support the overall atmosphere of the design.

CREATE

Bringing the design to life within the setting itself.From installation to final styling, every element is placed with care. Allowing the design to align naturally into the space and the flow of the day.

REAL WEDDINGS BY ROOTED

Click on each couple below to see how from idea to completion. Here’s real life examples of how we designed and created some of our favourite weddings to date.

DESIGNS MADE TO

 BLOOM

Every design begins with exploration rather than answers. Inspiration might come from fashion silhouettes, colour stories, material contrasts, or the way light moves through a space.

Rather than starting with a fixed flower list, we define the feeling first - the rhythm, the scale, the moments of pause and impact - allowing the floral language to develop organically. This approach gives space for creativity to evolve and ensures the final design feels cohesive, considered, and deeply intentional.

Exploring inspiration through fashion, art, materials, movement, and spatial flow - often before colours or flower choices are finalised.

from idea to form

HOLLY & GEORGE

Taking cues from a single client image, we transformed the vision for the space, infusing it with seasonal sensitivity. Soft hues of lilac, lavender, white, toffee, pale pink, and peach cascade through a frothy, textural design, capturing the romance and elegance of a September Oxfordshire countryside celebration.

Translating loose ideas into a clear design direction, defining scale, texture, rhythm, and focal moments before refining ingredients

developing  floral language

MALAK & ,MIKE, SUMMER 2025

A pale, summery palette of soft pinks, peach, butter yellow, and whites, accented with touches of pale blue, inspired by the pastel beach houses of Aldeburgh. A luxurious, textural mix of delicate ruffled blooms creates a floral-forward composition, where bold, blousy flowers are showcased at their finest. The result is flowing elegance, a refined and romantic take on a traditional wedding, designed to reflect and enhance the atmosphere of the surrounding venue.

Florals are composed with the venue in mind - sightlines, ceiling heights, architecture, and guest movement all inform the design.

designing for the space

ISABELLE & TOM

Showcasing the natural evolution of the design, from initial concept through site visit to a complete reimagining tailored to the venue’s authentic interior. Drawing inspiration from the architecture of the ceremony space, the concept is transformed to enhance its natural beauty, using the original brief to inform the vision while allowing the structure itself to guide and shape the final design.

“YOU NEVER LET ME DOWN AND BOY DID YOU BRING IT THIS TIME! I MEAN, YOU SURPASSED YOURSELF. THE DINING ROOM JUST JUST EXTRAORDINARY. BREATHTAKING?!”

—ZUZA, WHOLE LOTTA LOVE WEDDINGS

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